Esther Kezia Thorpe – Medium

Esther Kezia Thorpe

Esther Kezia Thorpe

A letter to a new mother

January 25th, 2021. Lying in a hospital bed on a cocktail of drugs and barely able to move, my new baby is placed on my chest. 365 days…

5 min readJan 25, 2022

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A letter to a new mother

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Esther Kezia Thorpe

No, the podcast ‘gold rush’ isn’t over. Podcasting’s golden age is just beginning

It’s a well-trodden hype cycle in the media industry. Some new technology comes along and starts to take off, publishers rush to invest…

5 min readOct 30, 2020

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No, the podcast ‘gold rush’ isn’t over. Podcasting’s golden age is just beginning

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Esther Kezia Thorpe

Why should publishers start a podcast?

Podcasts are taking off around the world due to better content and easier distribution.

4 min readOct 27, 2020

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Why should publishers start a podcast?

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Esther Kezia Thorpe

Why micropayments aren’t dead…yet

Far from being a failed experiment, we need to think bigger when it comes to micropayments in publishing.

11 min readOct 23, 2020

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Why micropayments aren’t dead…yet

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Esther Kezia Thorpe

What will it take for publishers to clean up their ad experience?

The answer to declining display revenues, funnily enough, is not more display

7 min readJul 23, 2017

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What will it take for publishers to clean up their ad experience?

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Esther Kezia Thorpe

Bad Romance: Why Airbnb and Hearst’s new magazine has issues

Airbnb’s decision to partner with Hearst is unquestionably a wise decision in the light of Pineapple’s failure, but on the day of…

6 min readMay 23, 2017

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Bad Romance: Why Airbnb and Hearst’s new magazine has issues

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2

Esther Kezia Thorpe

What’s the end game for Facebook’s relentless cloning of Snapchat?

With Snapchat features being adapted (read: mercilessly ripped off) and assimilated into the Facebook app, the question must be asked —…

5 min readApr 4, 2017

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What’s the end game for Facebook’s relentless cloning of Snapchat?

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Esther Kezia Thorpe

The fatal flaw in subscription models

Paywalls rely on publishers assuming that an individual will only have one or two subscriptions, and therefore that theirs is the only…

7 min readMar 9, 2017

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The fatal flaw in subscription models

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Esther Kezia Thorpe

Instant Apps: What are they and how will they transform media?

2017 will be the year Android’s Instant Apps gain real traction, but it will be the impact on everyday people that promises the biggest…

6 min readFeb 8, 2017

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Instant Apps: What are they and how will they transform media?

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Esther Kezia Thorpe

Why Facebook Live Audio is just the beginning of its bid for audio domination

Facebook’s pre-Christmas announcement about Live Audio went virtually unnoticed by the media industry. But it has huge implications for the…

4 min readJan 9, 2017

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Why Facebook Live Audio is just the beginning of its bid for audio domination

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Esther Kezia Thorpe

Esther Kezia Thorpe

Freelance Media Analyst/Designer/Marketer. Podcast Co-Host at Media Voices, writer for industry outlets including What’s New in Publishing, Digital Content Next

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